09Oct' 18

Everyone in the business world has a personal brand. The extent to which it works, however, depends on how hard you work on branding yourself. Take Richard Branson for example. He’s a poster of modern personal branding with 10 million followers on LinkedIn and many more admirers of his fun and playful personal brand. In […]

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28Sep' 18

Do you feel under-appreciated at work? Are promotions passing you by?  Are your talents and hard work being overlooked? Perhaps you are confident that you are providing great service to your company, based on your abilities and work record, but are wondering why your managers and peers never recognise you? Perhaps the perception others have […]

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03Sep' 18

A company is only as strong as the people working for it. This is not just a saying, there are actual facts that prove that a company cannot grow unless it’s being backed by a strong team of dedicated professionals. Furthermore, public acknowledgment of your team’s expertise and experience brings additional value to your company.  Building […]

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24Jul' 18

An influencer is someone people see as an authority in a specific field or industry. Being one means you have the power to affect the way people make decisions. To become an influencer, you have to go through the process of developing a “mark” – this reflects your identity and what you do. It is […]

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27Jun' 18

In the fashion industry, people are their own brands. From designers like Coco Chanel to editors like Anna Wintour to the top international supermodels, to today’s most popular fashion bloggers, these people know that their iconic personas are actually a tool for building their careers, businesses and empires. Italian fashion designer Miuccia Prada once said, “What […]

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11Jun' 18

After spending 10 years working in brand management, I’ve come to see just how powerful marketing and branding can be when it comes to making a product or service stand out. I’ve worked on relaunching a business’s name to create a more versatile identity, trash bag brand’s packaging to stand out on shelf, a luxury […]

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About Joseph Liu

Joseph Liu helps aspiring professionals relaunch their careers to do work that matters. As a keynote speaker, career & personal branding consultant, and host of the Career Relaunch podcast, his passion is helping people gain the clarity, confidence, and courage to pursue truly meaningful careers. Having gone through three major career changes himself, he now shares insights from building & relaunching global consumer brands to empower professionals and business owners to build & relaunch their personal brands.